What makes business cards important?
“Luck happens when preparation meets opportunity”. Business card is a road map to opportunity. It could lead you to a great new job, a great business partnership, or simply help your business make money. So make sure that you always have your business cards with you. Even when everything we do in business today seems digital -- sending mail, signing contracts, attending meetings, even networking. The business card is one thing that digital will not fully replace anytime soon.
With the emergence of e-Commerce and different kinds of networking platforms online, business card seems to be redundant but the business card is one thing that digital will not fully replace anytime soon. Here are a few reasons why business cards are still relevant and important:
- Exchange of Direct Contacts – Business card is the most direct and effective way of introducing yourself to and opening a conversation with people, especially in events
- A good first Impression – Your business card is a representation both of yourself and your company. The design, professionalism, and cleanliness of your card explain your personality indirectly. Therefore, it is very important to keep your business card clean and clear to create a good and lasting impression.
- Prepared professional – Having your business card ready on various occasions shows that you are well-prepared.
- Domino effect – Chances are people will be sharing your business card with others. This further promotes your brand and you as a businessman. Other than that, if people start talking about a field that you are experienced in, there will be a higher chance of referral since they can share your contact information by simply pulling your card out from their business cardholder.
- Business cards offer convenience – Business cards are portable and the convenience of reaching out to your contact information increases your chances.
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