How Iridescent Soul Trades Achieved Colorful Skincare Label With Stickers

As more consumers pay closer attention to what they put on their skin, small skincare brands are being held to a higher standard. Ingredients matter. Sourcing matters. And increasingly, presentation matters too. For Iridescent Soul Trades, an organic skincare brand based in Massachusetts, every detail reflects a deeper commitment to care, both for people and for the planet.

Rooted in Nature and Intentional Living

Iridescent Soul Trades was founded by Jennifer and Anthony, whose journey into eco-conscious living grew out of personal reflection rather than trend-following. After years of feeling disconnected by materialism and fast-paced consumption, they began rethinking how they lived and what they created.

“In our souls we knew that something had to change,” they shared. “Through small actions of care, that care grew day by day.”

That shift shaped every aspect of the brand. Today, Iridescent Soul Trades produces all-natural, vegan, toxin-free skincare using ethically sourced ingredients. Their product line includes multi-use body butters, lip balms, deodorants, and more, all made with the intention of aligning daily self-care with respect for the Earth.

“We now understand that the path we are collectively on isn’t fully natural,” they explain. “Our care has rippled into every aspect of our life and all life on the planet.”

Choosing Colour in a Sea of Neutrals

Eco-conscious skincare brands often lean toward muted, kraft-paper packaging. It signals sustainability, but it can also make products blend on shelves. Iridescent Soul Trades made a deliberate choice to step away from that visual norm.

Rather than defaulting to minimal brown labels, they opted for colourful designs that better reflected the spirit of their brand. The goal was not to stand out for the sake of it, but to communicate warmth, creativity, and individuality while still staying true to their values.

Custom labels allowed them to build a cohesive look across their product range while clearly displaying essential information like ingredients and usage details. The result feels intentional rather than loud, expressive without sacrificing clarity.

Why Vinyl Labels Made Sense

With products that live in bathrooms, bags, and daily routines, durability was a practical concern. Iridescent Soul Trades needed labels that could handle moisture, handling, and different container materials without peeling or fading.

They chose standard vinyl stickers for their labels, which offered accurate colour reproduction and long-term durability. The material adheres cleanly to both eco-friendly kraft paperboard tubes and reusable glass jars with bamboo lids, ensuring the labels stay intact and readable over time.

This consistency matters, especially for a brand built on trust and transparency.

Balancing Design and Readability

The label designs use vibrant backgrounds paired with black-and-white text, a simple choice that keeps information legible without dulling the visual impact. Each product highlights its unique features clearly, helping customers understand what they are buying at a glance.

Whether it’s their Organic Vanilla Cherry Blossom Lip Balm or their Multi-Use Cherry Blossom Ylang Ylang Anise Body Butter, the labels feel unified but not repetitive. That balance helps the brand feel polished while still personal.

Thoughtful Packaging, Inside and Out

Packaging decisions at Iridescent Soul Trades are never an afterthought. Lip balms are packaged in black kraft paperboard tubes that feel simple, thoughtful, and aligned with the brand’s values. Body butters are poured into reusable glass jars that protect the product while keeping sustainability front and centre.

By choosing a single product labels material that worked well on both containers, the team was able to simplify production and create a more consistent, cohesive experience for customers.

A Small Detail That Carries the Brand Story

For Iridescent Soul Trades, custom labels are not just decorative. They are an extension of the brand’s philosophy. They communicate care, transparency, and creativity in a way that feels human and considered.

It’s a reminder that sustainability does not have to look one way. With the right materials and thoughtful design, even small packaging choices can reflect deeper values and help a brand connect more meaningfully with its customers.

If you are exploring custom labels for your own products, Iridescent Soul Trades shows how intentional design choices can support both function and storytelling, without compromising what matters most.