Must-Try Wedding Planner Business Card Ideas
Being a professional event planner is a fulfilling job. For one, you get to help people realize their dream wedding and become part of their memory of that day they will remember for a long time.
So if you are thinking of turning your passion for planning events into a full-blown business, the best time to start is now. Experts say that event planning services will continue to be in high demand in the coming years.
There are currently an estimated 116,700 event planners in the United States. The event planner job market is expected to grow by 10.9% between 2016 and 2026. - CareerExplorer
But with that fact, getting clients can be challenging, especially if you are just getting started with your business. A wedding is a very special event, so, understandably, clients would want to work with a planner they are confident can offer the assistance they need for a successful reception.
Definitely, you will need a tool that can deliver the right impression to your target clients. This is where a professional business card comes in handy.
To help you get down to designing an original and compelling business card design, here are our tips and ideas you can follow.
Use Dainty Florals
Your business card design must readily give away the nature of the service you offer even before your client reads the information written on it. This is why choosing the appropriate elements to add to the layout is essential.
You can use designs or patterns that convey femininity and intimacy that make your clients say ‘I do’ to your services. Using delicate floral illustrations in your business cards can do the trick. To add a touch of elegance, you can use special features like gold foil stamp or embossed detail for tactile effect.
Make Use Of Your Business Logo
One vital design element that must be present in your business card layout is your business logo. Strategically placing it will help potential clients recognize and remember your brand. Whenever they are ready for some assistance, you will be the first that will come to their mind with an impressive logo.
If you are unsure how to formulate a striking logo for your event planning business, you can read our blog on how to easily create one here.
Wedding Cake Pattern
When you think of weddings, a cake will always come to mind. If you're not into floral patterns, you could opt for a pastry-inspired layout that features interlocking ring imagery to keep in line with your branding. Another option is to incorporate pastel shades, which will help achieve a more subdued feel in the design.
The Minimalist Approach
If you want your business branding to reflect elegance and class, you can try a minimal business card design. A simple, clean design can suggest a professional image for your business, communicating that you are confident with what you have to offer in terms of event planning.
More so, it will give an impression to potential clients that they can expect a smooth and satisfying experience with you.
Aside from being effortlessly luxurious, this design can make your customers easily recall your branding because it is straightforward, including only the essential information. That includes your business name and logo, contact information, QR codes, and social media handles for easy communication.
Typography
Another concept for your business card design to take into account is the use of typography. This is another way to achieve a more classic look to your marketing material.
The right choice of font style and appropriate size can help achieve an interesting, cohesive look. If you want to add more visual interest, special features are always available to highlight important texts.
Clean typography refers to sans-serif typefaces like Helvetica, Futura, and Open Sans. The lettering has a simple look, making information highly readable, resulting in a clear and clean design.
Consistency is crucial to achieving a clean design. It is best to select a typeface that has several variations. This will help ensure a uniform appearance. Use a combination of font weights, styles, and sizes to differentiate information.
Final Thoughts
Ultimately, your wedding business card design must resonate with your brand identity. Identify your unique position in the industry, and highlight that information in your business card. Most importantly, choose premium quality card materials to impress clients from the get-go.
